Help your customers find exactly what they’re looking for.

Capital provides a better experience for stores with hundreds of products. Help your customers browse more quickly with intuitive search, collection filtering, and department-style navigational features. It’s perfect showing off a wide variety of products in the blink of an eye.


  • Departments – Turn your shop into a full-out department store. Because shoes and shower curtains deserve to be separated.

  • Product Discovery Features – Includes beautiful product search and advanced filtering settings so customers can narrow down their shopping list more quickly.

  • Customizable Homepage Sections – Reorder your homepage layout and add any number of image galleries, full-width promotional images and text.

  • Search Quick Links – Place links to your most popular products or collections within the product search menu.

  • Advanced Navigation Settings – Set up quick navigation below regular page content and in your department navigation menu. Easily tailor the navigation for your store’s needs.

  • Lookbook Product Page Layout – Highlight your flagship products with an lookbook-style product page layout that prioritizes the product photography.

  • Responsive Layout – Built to look great on any screen. Customers can easily browse from their phones, laptops, desktops, and TVs.

  • Homepage Instagram Feed – Feature your recent Instagram posts on your shop’s homepage.

  • Shop Talk – Show off your next sale with a top bar for notifications, navigation menu banner and image-first blog posts.

  • The Perfect Footer – Line your footer with social media links, additional navigation menus, contact info, and a newsletter signup form. It’s spacious, to boot.

  • More Product Details – Set up your product pages to intelligently show size and color variants, and give customers the power to share products to their Facebook, Pinterest, Fancy, Twitter, and Google+ accounts.

  • Search Engine Friendly – Search engine optimized (SEO), Capital plays nice with Google, Bing, and your customer’s favorite search engines.

  • Google Fonts – Choose from a selection of high-quality fonts from Google’s web font library.

  • Smart Color Schemes – Set your store’s main colors and get back to work. Configuration only takes a few moments.

  • Segmented Newsletter Signup – Convert your visitors into newsletter subscribers. Capital’s signup form lets customers sign up directly to a segment of your newsletter (e.g., “Women’s”, or “Men’s”).

  • Three Beautiful Presets – Get a head start by customizing the styles of Capital’s Berlin, Sofia, or Prague presets.

  • Product Documentation – If you get stuck, Capital comes with a manual. Find out exactly what features Capital provides for your store.

  • Theme Support – Have you come into contact with a bug? Does something seem to be missing. Ask for help directly from A Good Machine, the makers of Capital.